Turn 1 review into 5 promo opportunities!
I recently ran out of things to say about my book. I was scraping the bottom of the enthusiasm well and didn’t have the energy
Category: Marketing
3 ways to get more reviews on your book
When’s the last time you bought something on Amazon? Did you glance at how many reviews the product had? Did you skip over an item
What triggers most readers to buy?
What makes a reader pick one book over another? For a lot of readers, there’s a giant arrow that points to a book’s purchase button
Do Author Blurbs Create Sales?
An author review quote is often perceived as the holy grail of cover candy – second in line to a bestseller label or that coveted Oprah or Reese book club seal. But do author blurbs really matter? And how would you go about getting one?
13 Tips to Writing Full-Time
Being a full-time author is tough. When do you make the dive? Is making the dive the right choice for you? I love writing, but there’s nothing quite as stressful as spinning your wheels and going nowhere fast. There have been years where I failed to make a profit—or a living. I am one of the lucky ones: my husband works full time, and if my job fails to pay the bills, we can make it through.
How to Get Local Book Clubs to Be Your Super Fans
I recently moved and to say that I handled it in an organized and productive process would be grossly inaccurate. Instead, I alternated between running around in a Dr.Pepper-infused panic attack, stuffing things furiously into garbage bags and boxes AND curling into a ball on my bed and taking three hour naps.
Reader Lead Magnets: Two every author should have
Did you know there are two types of lead magnets for authors? They each appeal to different audiences and need different types of content. A
How a Brain Reacts to Your Book
Want to know a secret? I’m not super smart but I’m really, really good at sitting next to the smartest people in the room and absorbing their knowledge in the same way that this dog steals treats:
Book Cover Design Do’s and Don’ts
Did you know my first ever book cover did a LOT of things wrong, but was just clickable enough to launch my entire career?
I made so many mistakes with that cover, but it did have one important thing going for it:
Ready to Create Your Author Website?
If you don’t already have a website, it’s one of the first things that any author needs, and should be the go-to place for readers to learn about you and purchase your books.